Kiddicare // 22 Reasons Your Pregnancy Rocks

For their new mini-brand Baby Bump & You, Kiddicare wanted a film to celebrate all the positive things about being pregnant. Swhype storyboarded the sequence then worked with the marvellous illustrator Spencer Wilson on working the sketches into his trademark style.

Client: Kiddicare
Agency: Sunday
Creative direction, animation: Swhype
Illustrator: Spencer Wilson